Dickies
Basically the site equivalent of a Rodeo.
The Ask
Redesign their site to be as forward-thinking as the customers it serves.
Revamped the Dickies website, crafting an immersive online journey that embodies the rugged spirit of the brand. By incorporating vibrant lifestyle videos and captivating photography, I infused the site with an essence reminiscent of a well-executed rodeo: bold, effortless, and built to withstand the test of time.
The result was a full e-commerce website, built on Shopify ReCharge. Brand elements are woven together with video integration throughout, for a rich content experience.
